Turn CSP promotions and incentives into Frontier Transformation opportunities

On this page8 sections

1. Get ready for Azure consumption promotions launching November 2
2. Support Microsoft 365 E7 upgrades with Copilot Credits
3. Available starting October 27, 2026: Microsoft 365 E3 30% off targeted promotional offer
4. Add advanced security to Microsoft 365 Business Premium conversations
5. Accelerate Copilot adoption in SMB with CSP offers
6. Turn today's opportunity into tomorrow's customer relationship
7. FY27 incentive updates are live: Review the guide and confirm your eligibility
8. Next steps

To support broader AI adoption, we launched significant investments in the Cloud Solution Provider (CSP) motion in October.

Impacted audience

CSP distributors, indirect resellers, direct bill partners, and scale solution providers (SSPs)

Customers are moving from AI experimentation to practical adoption across people, processes, security, data, and technology. You can turn that shift into a broader customer relationship by starting with an immediate priority, matching it to an eligible promotion, and extending the engagement through deployment, adoption, modernization, security, and managed services.

Use the Cloud Solution Provider (CSP) promotions and resources below to identify customer fit, confirm eligibility, and prepare your sales and operational teams.

Get ready for Azure consumption promotions launching November 2

Beginning November 2, 2026, consumption-based promotions give eligible customers time-bound discounts on Azure services for database modernization, Microsoft Fabric, and Azure app platform scenarios. These percentage-off promotions can be used across eligible pay-as-you-go usage, reservations, and pre-purchase plans. Promotions work alongside existing CSP incentives and don't reduce partner earned credit.

Take action: Enable your systems to support the new promotions before November 2. If you transact through APIs, test your integration using the sandbox. Review the Microsoft Learn documentation and FAQ for additional guidance, and use Partner Center support for questions. Then, prepare relevant Azure expansion conversations.

Support Microsoft 365 E7 upgrades with Copilot Credits

A limited-time Microsoft 365 E7 + Copilot Studio annual capacity pack Buy 5, Get 5 offer is available for CSP customers through December 31, 2026. Use it to support Microsoft 365 E7 upgrade and renewal conversations and help eligible customers begin activating applicable usage-based AI scenarios.

Take action: Review the launch kit, which provides a partner guide, a to-customer pitch deck, and an FAQ for complete eligibility requirements, offer terms, and limitations. Begin identifying potential customer opportunities in partnership with Microsoft sellers and within ASPX.

Available starting October 27, 2026: Microsoft 365 E3 30% off targeted promotional offer

We're excited to announce the new Microsoft 365 E3 30% off one-year offer (300+), available from October 27, 2026, through June 30, 2027. For a limited time, eligible Cloud Solution Provider (CSP) customers purchasing at least 300 new Microsoft 365 E3 licenses in CSP can receive 30% off the net partner price, with annual commitment and annual or monthly billing.

Take action: Get ready by downloading the new partner promotion kit. Go to market using the AI-ready GTM resources. Identify eligible customers using Cloud Ascent, with the promotion integrated starting December 1, 2026.

Add advanced security to Microsoft 365 Business Premium conversations

Eligible CSP direct bill partners and distributors can receive 7.5% promotional pricing for Microsoft Defender Suite for Business Premium and Microsoft Purview Suite for Business Premium when selling to eligible customers with fewer than 300 seats. The promotion has been available since October 1, 2026, and can be reflected directly in quoting and pricing.

Use this promotion to connect a customer's immediate security and data protection needs to a broader AI-ready productivity and security foundation.

Take action: Identify qualifying Business Premium opportunities with fewer than 300 seats, review eligibility and terms, and update sales and quoting guidance.

Accelerate Copilot adoption in SMB with CSP offers

Small and medium-sized business (SMB) customers now have an affordable path to AI:

1. Eligible customers can save 25% on Microsoft 365 Business Basic + Microsoft 365 Copilot Business through December 31, 2026.
2. Microsoft 365 Copilot Business also remains available as a standalone offer with 15% promotional pricing through December 31, 2026, for eligible customers purchasing 1-300 seats on an annual subscription with annual billing. Use this offer to upsell Copilot to customers already on Microsoft 365 Business Standard or Microsoft 365 Business Premium.
3. Beginning December 1, 2026, new Microsoft 365 Copilot Business purchases move to new offers that don't require a qualifying base subscription, so confirm the relevant offer and Promo ID when quoting.

Take action: Identify SMB customers ready to adopt or expand with Copilot, confirm eligibility, and apply the correct Promo ID when quoting.

Turn today's opportunity into tomorrow's customer relationship

A promotion can open the door, while incentives can help you extend the customer relationship. Lead with the customer's priority, match it to an eligible offer, and use available incentives to support services, adoption, security, modernization, and ongoing guidance as AI becomes embedded across the business.

FY27 incentive updates are live: Review the guide and confirm your eligibility

Effective October 1, 2026, Microsoft updated how FY27 partner investments are targeted to sustain availability and focus on high-priority customer opportunities. The total partner investment commitment remains unchanged, and claims submitted on or before September 30, 2026, will be assessed using prior terms.

New and refreshed incentives also create new ways for eligible partners to earn as they attach services, drive adoption, and expand customer relationships. The FY27 enterprise, Service Provider License Agreement (SPLA) reseller, and hosting incentives are available with terms unchanged from the prior program year, and the refreshed FY27 Business Applications Pre-Sales Advisor incentive now extends to Cloud Solution Provider (CSP) customers, with adjusted rate cards and partner eligibility updated to the Business Applications specialization.

Review the incentives guide to confirm your eligibility, join an upcoming community call to learn more, and keep your bank and tax details current so you can start earning.

Eligibility varies by offer, partner type, market, customer, and term. Confirm eligibility before quoting. For a consolidated summary of CSP offers, incentives, and motion updates, review this deck.

Next steps

1. Review current promotions: Use the Global Promo Readiness Guide to confirm current offers, terms, and eligible scenarios.
2. Verify eligibility before quoting: Check the Partner Center review page or use the promotion eligibility API before submitting a transaction.
3. Prepare your systems: Enable your systems for Azure consumption promotions before November 2 and test API integrations in the sandbox where applicable.
4. Connect the offer to the customer priority: Use the relevant promotion as the entry point for a broader Frontier Transformation conversation.
5. Review the incentives guide to confirm your eligibility.