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Marketplace Intent field mandatory for co-sell referrals via API & connectors

Published
Reading time1 min read
SourceMicrosoft Learn

Marketplace Intent field mandatory for co-sell referrals via API and connectors.

Impacted audience
Partners using API integrations and enablers

Starting January 5, 2026, we’re introducing an enhancement to improve the co-sell inbound referral submission experience. All API-based referral submissions include the Marketplace Intent field as a required component. This change ensures greater consistency and better data quality.

The Marketplace Intent field becomes a required field for all IP co-sell referral submissions made via API in Partner Center. This change aligns API-based submissions with other submission channels and ensures referrals are complete and consistent.

  • Accepted values: Yes, No, Have not decided

Next steps

  • Ensure that referrals submitted via the API workflows include the Marketplace Intent field, starting January 5, 2026, for a smooth co-sell experience.
  • Contact your partner support team if you need assistance with API updates.
  • Communicate changes to the relevant teams within your organization.
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